Bruce has been at the forefront of America’s tea renaissance since 1990 when he began one of America’s best-known tearooms, the Elmwood Inn in Perryville Kentucky. He has fed the country’s thirst for tea knowledge by producing 12 tea books, including The New Tea Companion with Jane Pettigrew, The Great Tea Rooms of America, The Great Tea Rooms of Britain, Looking Deeply into Tea, three Elmwood Inn recipe books, the Tea in the City travel guides, and Tea & Etiquette with Dorothea Johnson. His stories, photographs, and commentary can be found regularly in Fresh Cup and TeaTime magazines. Bruce has served on the Advisory Board for STI and is a frequent speaker at tea events across the country. He and his wife, Shelley are owners of Elmwood Inn Fine Teas and Benjamin Press. They host TEA 101, an annual seminar for aspiring tea entrepreneurs.

Don't miss the opportunity to hear Bruce Richardson present "Tea 101: The Basics of Tea", a 90-minute seminar at the Expo.

Tea 101: The Basics of Tea

This core class will teach the basics of specialty tea. Understand how the different types of tea – black, oolong, green and white – are all manufactured from the same plant, Camellia sinensis. Get a global perspective on where tea is grown and the journey it takes to your cup. Learn the importance of brewing times and temperatures in steeping the perfect cup. This catch-all class will get you up to speed on one of the most profitable and fastest-growing beverage categories in North America.

By the end of this seminar you will be able to:

1. Identify the basic tea families
2. Speak confidently about basic tea manufacturing processes
3. Identify the leading tea growing regions of the world
4. Identify basic tea grades
5. Speak confidently about how tea is grown and harvested

Register Today for this Seminar

Attend the one and only industry event dedicated to specialty tea. General admission is free. Educational Seminars (lectures only) are 20% off until April 22, 2011.